In a stunning betrayal, Bob Unanue has been removed from Goya Foods, the company his family founded nearly 90 years ago. The board voted him out without a public explanation, effectively stealing the company from the very family that made it what it is today.
Unanue spent decades growing Goya into the largest Hispanic-owned food company in the United States. Under his leadership, the business expanded into a multibillion-dollar brand, reaching new markets and earning the loyalty of millions of customers. But his commitment to conservative values and his outspoken stance against child trafficking may have made him a target.
I recently received news that came as a big surprise: the board at Goya decided I would no longer be a leader of the company. While the decision has left many questions unanswered, one thing is certain—I will not waver in my fight against child trafficking https://t.co/9XP3ArhuPs
— Bob GOYA (@BobGOYA1) February 24, 2025
Through Goya Cares, Unanue worked with law enforcement and former government officials to locate missing children. He helped bring national attention to the crisis through his role as an executive producer of Sound of Freedom, a movie that exposed the disturbing reality of human trafficking. He had also been working closely with Trump administration figures like Tom Homan to investigate the growing number of missing migrant children.
💪🏻🇺🇸 Goya Cares is teaming up with Trump border czar Tom Homan and investigative journalist Sara Carter to track down trafficked migrant children and reunite them with their families.
Goya Foods CEO Bob Unanue:
"We've gone from 85,000 children missing to 340,000, but they're… pic.twitter.com/UvJteMSQ8D— AɯƙɯαɾԃMαɱα™® (@AwkwardMamaNews) February 1, 2025
Unanue expressed his disappointment in the board’s decision, stating that he had been left without answers but would not stop his fight. “I will not be silenced,” he vowed, emphasizing that his work to protect innocent children would continue no matter what.
As a Cuban American, who grew up on Goya, I will never buy their product again. Bob Unanue, who's family founded Goya, was removed as CEO of his own company by the board of directors. Bob is a good man who's fighting child trafficking, something doesn't add up 🤔. I’m… pic.twitter.com/fvgQYTqC6z
— The 🐰🕳️ (@TheHoleTweet) February 25, 2025
As Goya turns its back on its longtime leader, another scandal is unfolding in the intelligence community. A separate investigation has uncovered that more than 100 government employees were engaged in explicit chats using a secure NSA-run intranet. The chatrooms, labeled “LBTQA” and “IC_Pride_TWG,” were taken down after Trump’s executive order rolling back DEI initiatives. Intelligence agencies have been ordered to revoke security clearances for those involved, with terminations expected.
Consumers who have long supported Goya are expressing their outrage at the company’s leadership. Many are calling for direct action, urging Americans to reach out to Goya and demand answers about why the board would remove a man who had dedicated his life to the business and the country. Some are even considering taking their business elsewhere if the company does not reverse course.
